A client/agency connection should be treated as a true partnership, not a typical vendor/service relationship (Jeff Haden).
Author: Dennis Taraporewala
Storyteller, Business Owner, Musician, Life Strategist.
You cannot force your brand on the target
You cannot force your brand on the target. There needs to be a sense of discovery, mystic, storytelling. This is where PR trumps advertising.
– Dennis
Sunday Thought: Earth Is Just One Option
Nothing inherently wrong with being “materialistic”. Just that the material world is only our temporary home. To pitch all bets on it, is just un-smart. If you look at the wide universe, the earth is just a speck of dust in the infinite creation of things. If you were to see the entire universe in one glance, you would be challenged to find earth in it, since it would be just so so so so small.
Continue reading “Sunday Thought: Earth Is Just One Option”Become Content
Most do not know when they have a good thing going for themselves. The mind is always discontent. Quiet the mind and become content. This applies to corporations as well, who have a constant attitude and hunger for more, more, more.
